Pretty damn powerful. Especially when you consider that most people just blindly believe everything they hear on the news. I could go into detail but I wont as this is supposed to be a short paragraph and not a fifty page essay.
To put things in perspective, two days ago someone posted a picture of a dress online. They posed the question "Is this dress black and blue or white and gold?". The internet is in an uproar because no one can agree on what the colors are. This dress appeared on the news channels twenty four hours after posting. If you haven't heard about it you probably do not have TV OR internet.
The entire world knew about this dress and it's problems within twenty four hours. That, is powerful.
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